Lens seeks to realize scale by addressing the drawbacks of social media platforms run by giant centralized corporations reminiscent of Fb and Elon Musk’s X (previously Twitter).
The most recent model introduces software constructing blocks that permit customers to create decentralized newspapers with hundreds of contributors.
Given the ability that enormous social media corporations wield immediately, to not point out considerations round AI-driven biases, the time is ripe for decentralized options like Lens to step into the highlight. Lens, a blockchain-based method to info sharing, has launched its newest model that amplifies the platform’s endlessly customizable and collaborative potential.
Lens, which was based in 2022 by the creators of decentralized finance (DeFi) big Aave, launched model 3 on Monday after already empowering some 550,000 customers by giving them full possession of their social identification, the info they create, the connections they make. and the audiences they convey with.
Lens sure one in every of a number of blockchain-oriented, or “Web3,” startups that are trying to achieve scale by addressing what are seen as the drawbacks of social media platforms run by large centralized companies like Facebook and Elon Musk’s X (formerly Twitter).
X proprietor Musk’s shut affiliation with Donald Trump’s fledgling administration might make this a great time to courtroom a section of Individuals with social media options like Lens.
Lens founder Stani Kulechov mentioned he expects there’ll “positively be some extra exercise” within the wake of the US election. “However the actual peaks will come on the software layer, as a result of we see increasingly more purposes being constructed on this know-how,” Kulechov mentioned in an interview.
Lens leverages DeFi’s idea of composability, the usage of Lego-like constructing blocks so as to add options and connect with different purposes throughout the blockchain house.
With the newest model, Lens introduces plenty of flagship options within the type of info feeds and curated content material teams. The best way feeds might be developed inside Lens implies that customers have the power to create basically decentralized autonomous organizations (DAOs), Kulechov mentioned, might vary from newsletters to total newspapers with hundreds of contributors.
The platform’s basic identification and authentication flexibility means it could possibly preserve a rising wave of AI-driven biases in verify.
“The election has proven that individuals are utilizing algorithms which can be just about pressured on them, and there may be little or no alternative for the consumer. Whether or not it is feeds or another type of answer, customers ought to be capable to select their algorithm and knowingly go searching and alter it, Kulechov mentioned.